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Matt Pearlman, 25, celebrates a Hawks goal scored during a Stanley Cup viewing party at Mahoney's Pub as the Chicago Blackhawks take on at the Philadelphia Flyers in game three at Philly. Pearlman recently created a drinking routine known to his friends as the "beer monster", a pre-game and goal-scoring tradition that includes pulling his Hawks jersey over his head, placing his sunglasses onto his covered face, and chugging a beer through the shirt.

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HawksWatching300.JPG
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Brian J. Morowczynski VIAphotos
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VIAphotos.com
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Matt Pearlman, 25, celebrates a Hawks goal scored during a Stanley Cup viewing party at Mahoney's Pub as the Chicago Blackhawks take on at the Philadelphia Flyers in game three at Philly. Pearlman recently created a drinking routine known to his friends as the "beer monster", a pre-game and goal-scoring tradition that includes pulling his Hawks jersey over his head, placing his sunglasses onto his covered face, and chugging a beer through the shirt.